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This is where we keep you posted on the latest assignments, important launches and events here at Digital Pulp. Check back often to see what's new. For more, visit the news archive.
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Continental lands safely in digital world
March 2008
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New York, NY - Continental's long-running Work Hard Fly Right campaign is being refreshed this year with a stronger digital element than ever before. Read More
Read the article at DMNews.
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Stylish, Hip New Websites From Redken, 5th Avenue NYC Reinforce Brand's Leadership Position
February 2008
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New York, NY - Sites from Digital Pulp Offer Fashion Tips, Trends for Consumers; Support Education for the Trade. Read More
Visit the new site at www.redken.com.
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DP Launches an Urban Experiment
July 2007
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New York, NY - Digital Pulp has just launched a hip, edgy website for Redken's new urban experiment brand of avant garde hair products (www.urbanexperiment.com). Encouraging stylistic experimentation, the site underscores this through a mix of unusual graphics, interactive games and reality-based webisodes.... all unique for a beauty product website. Read More
Visit the new site at www.urbanexperiment.com.
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Digital Pulp Wins Top Honors at Interactive Media Awards
August 2007
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New York, NY - Digital Pulp has proudly won three awards from the 2007 Interactive Media Awards (IMA) for its Bausch & Lomb ReNu website (www.renu.com) and for the newly-launched Lancome website (www.lancome-usa.com). Read More
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Digital Pulp debuts work for Natural Resources Defense Council
May 2007
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New York, NY - DP recently launched http://beattheheat.nrdc.org for the Natural Resources Defense Council, one of the largest and most effective groups in the country focused on addressing environmental issues. Read More
Visit the new site at beattheheat.nrdc.org.
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Digital Pulp assigned to create a new website for Harvard's Institute of Politics.
May 2007
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New York, NY - Digital Pulp has also won another assignment from Harvard University: the Harvard Institute of Politics, a program associated with the JFK School of Government. Read More
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New Lancome Site Designed by Digital Pulp Launches
May 2007
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New York, NY - An exciting website for Lancome cosmetics (http://www.lancome-usa.com), recently launched, goes beyond the established purpose and design of traditional beauty industry sites. The new site is not only stylish and easy-to-navigate but utilizes web-wide best practices and technology innovations. Read More
Visit the new site at www.lancome-usa.com.
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Ron Fierman quoted in Ad Freak in response to Hollywood's global warming plug
February 2007
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New York, NY - Ad Freak reporter Tim Nudd interviewed Ron Fierman, President of Digital Pulp, to comment on the shout-out his agency's site "Beat the Heat" received at this year's Oscars. Read More
Read the article at Ad Freak.
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Gene Lewis quoted in BRANDWEEK on Google's good graces
February 2007
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New York, NY - BRANDWEEK reporter Todd Wasserman interviewed Gene Lewis, Director of Technology and Web Development at Digital Pulp, for his thoughts on the Google's page ranking system and the branding issues it presents. Read More
Read the article at Brandweek.
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Gene Lewis quoted in BRANDWEEK on JetBlue's crisis management efforts
February 2007
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New York, NY - BRANDWEEK reporter Mike Beirne interviewed Gene Lewis, Director of Technology and Web Development at Digital Pulp, for analysis of JetBlue's efforts to manage its customer service meltdown in the aftermath of the Valentine's Day storm. Read More
Read the article at Brandweek.
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Digital Pulp Launches New Bausch & Lomb Website
February 2007
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New York, NY and Rochester, NY - As part of Bausch & Lomb's new marketing efforts for it ReNu® Contact Lens Solution, Digital Pulp launched a new site leveraging audio and video interactive components to drive customers to an offer helping increase sales of ReNu® and growing Bausch's customer database. Read More
Visit the new site at www.ReNuCares.com.
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Gene Lewis hosts a panel discussion at the Magazine Publishers of America on February 14, 2006
February 2007
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Gene Lewis, Dir. of Web & Technology Development, to host a panel discussion at the Magazine Publishers of America in New York on the morning of February 14, 2006. Panelists include Christy Tanner, TV Guide's Director of Online Marketing, Online Editor for New York Magazine Ben Williams, and Douglas Harbrecht, New Media Editorial Director of the Kiplinger Washington Editors.
Click for more information and to register on the MPA's site.
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Digital Pulp Relaunches British Medical Journal
January 2007
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New York, NY and London, England - After being selected to handle the British Medical Journal's facelift, the newly revised site launched in mid-January. Read More
Visit the new site at www.bmj.com.
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Make-A-Wish Donations Spike After Site Redesign by Digital Pulp
December 2006
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The Make-A-Wish Foundation© of America has seen sizable gains in online revenue during the past few months, thanks in part to its newly redesigned website (www.wish.org) that was created and built by Digital Pulp, an interactive marketing and web development agency in New York.
Read the article at Online Media Daily.
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DP to Give Free Seminar on "Marketing on the Web - What Works, What Doesn't" at NYXpo for Business on 11/29/06
November 2006
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New York, NY - Digital Pulp's President Ron Fierman and Director of Web and Technology Development Gene Lewis will be giving a free, practical seminar at the NY Xpo on November 29, 2006. The seminar, entitled "Marketing on the Web - What Works, What Doesn't" will discuss the practical aspects of a business website.
Click for more information and to register at New York XPO for Business.
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DP's Gene Lewis Interviewed for BtoB Article on Web 2.0
November 2006
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New York, NY - Gene Lewis, Director of Technology and Web Development at Digital Pulp, is one of the experts interviewed in BtoB Magazine on Web 2.0.
Read the article at BtoB Magazine.
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Digital Pulp Launched Site for Mutual Fund
October 2006
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New York, NY - Digital Pulp launched the main website for The Blue Fund, a Democratic-focused mutual fund.
Read the article at MediaPost Publications.
Visit the new site at www.bluefund.com.
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Digital Pulp Designed Site Honored
August 2006
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Digital Pulp's design for Seamless Web was selected as one of Time Magazine's 50 Coolest Websites.
Read the article at Time Magazine.
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Gene Lewis to Give Two Talks
August 2006
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New York, NY - Gene Lewis, Director of Web and Technology Development, will give two talks this fall. The first is an interactive workshop for non-profits on Strategic Communications and the Web hosted by the Carnegie Council on September 29, 2006. The second is a talk about Web 2.0 and Online Publications on October 3, 2006 hosted by the Magazine Publishers of America.
Not able to attend? Read a summary of the Strategic Communications and the Web event at PolicyInnovations.org.
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Digital Pulp Announces Three New Projects
August 2006
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New York, NY - Digital Pulp has been selected to handle website redesign for The New York Botanical Garden's e-commerce "Shop in the Garden" website, Harvard's JFK School of Government and The Harvard Family Research Project.
Read More
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Digital Pulp's PureVision.com Wins "People's Voice" Award
July 2006
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New York, NY - Digital Pulp was selected as the winnner of the "People's Voice" Award in the Pharmaceutical category. Read More
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Gene Lewis, Dir. of Web & Technology Development, to give a talk on the new Science.com on 6/20/06
June 2006
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Gene Lewis, Director of Web & Technology Development at Digital Pulp, and Stewart Wills, Online Editor for Science Magazine, will be giving a talk hosted by the Magazine Publishers of America in New York City on The New Science.com: The Challenges of Overhauling a Major Online Publication.
Download the registration form (pdf | 144k).
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Digital Pulp's PureVision.com Nominated for a Webby Award
April 2006
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New York, NY - The Webby Awards, the leading international honor for web sites, today nominated Digital Pulp's www.PureVision.com for the Best Pharmaceutical Web Site of 2006.
Read More
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National Electronic Payments Association Consolidates Consumer Education Effort with New Web Site by Digital Pulp
March 2006
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New York, NY - NACHA, the Electronic Payments Association, recently launched a new consolidated site combining the content from three separate sites. The site was developed by Digital Pulp, a New York-based Web development firm.
Read More
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Bausch & Lomb Refreshes Eyes with New Web Site by Digital Pulp
March 2006
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New York, NY - Bausch & Lomb launched a new web site for its ReNu® with Moisture Loc™ brand, developed by Digital Pulp, a New York-based Web development firm. The site, www.TryReNu.com, encourages users to interact with the brand prior to signing up for a free sample.
Read More
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The Atlantic Philanthropies Re-Launches Website by Digital Pulp
March 2006
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The Atlantic Philanthropies re-launched its website, www.atlanticphilanthropies.com, this past month. The site was planned, designed and developed by Digital Pulp, a New York-based interactive agency.
Read More
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AAAS and Digital Pulp Re-Launch Science Family of Sites
January 2006
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The American Association for the Advancement of Science (AAAS), publisher of Science Magazine, just launched its redesigned site http://www.sciencemag.org.
Read the article at Prime Newswire.
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