This is where we keep you posted on the latest assignments, important launches and events here at Digital Pulp. Check back often to see what's new. For more, visit the news archive.

Continental lands safely in digital world
March 2008

New York, NY - Continental's long-running Work Hard Fly Right campaign is being refreshed this year with a stronger digital element than ever before. Read More

Read the article at DMNews.

Stylish, Hip New Websites From Redken, 5th Avenue NYC Reinforce Brand's Leadership Position
February 2008

New York, NY - Sites from Digital Pulp Offer Fashion Tips, Trends for Consumers; Support Education for the Trade. Read More

Visit the new site at www.redken.com.

DP Launches an Urban Experiment
July 2007

New York, NY - Digital Pulp has just launched a hip, edgy website for Redken's new urban experiment brand of avant garde hair products (www.urbanexperiment.com). Encouraging stylistic experimentation, the site underscores this through a mix of unusual graphics, interactive games and reality-based webisodes.... all unique for a beauty product website. Read More

Visit the new site at www.urbanexperiment.com.

Digital Pulp Wins Top Honors at Interactive Media Awards
August 2007

New York, NY - Digital Pulp has proudly won three awards from the 2007 Interactive Media Awards (IMA) for its Bausch & Lomb ReNu website (www.renu.com) and for the newly-launched Lancome website (www.lancome-usa.com). Read More

Digital Pulp debuts work for Natural Resources Defense Council
May 2007

New York, NY - DP recently launched http://beattheheat.nrdc.org for the Natural Resources Defense Council, one of the largest and most effective groups in the country focused on addressing environmental issues. Read More

Visit the new site at beattheheat.nrdc.org.

Digital Pulp assigned to create a new website for Harvard's Institute of Politics.
May 2007

New York, NY - Digital Pulp has also won another assignment from Harvard University: the Harvard Institute of Politics, a program associated with the JFK School of Government. Read More

New Lancome Site Designed by Digital Pulp Launches
May 2007

New York, NY - An exciting website for Lancome cosmetics (http://www.lancome-usa.com), recently launched, goes beyond the established purpose and design of traditional beauty industry sites. The new site is not only stylish and easy-to-navigate but utilizes web-wide best practices and technology innovations. Read More

Visit the new site at www.lancome-usa.com.

Ron Fierman quoted in Ad Freak in response to Hollywood's global warming plug
February 2007

New York, NY - Ad Freak reporter Tim Nudd interviewed Ron Fierman, President of Digital Pulp, to comment on the shout-out his agency's site "Beat the Heat" received at this year's Oscars. Read More

Read the article at Ad Freak.

Gene Lewis quoted in BRANDWEEK on Google's good graces
February 2007

New York, NY - BRANDWEEK reporter Todd Wasserman interviewed Gene Lewis, Director of Technology and Web Development at Digital Pulp, for his thoughts on the Google's page ranking system and the branding issues it presents. Read More

Read the article at Brandweek.

Gene Lewis quoted in BRANDWEEK on JetBlue's crisis management efforts
February 2007

New York, NY - BRANDWEEK reporter Mike Beirne interviewed Gene Lewis, Director of Technology and Web Development at Digital Pulp, for analysis of JetBlue's efforts to manage its customer service meltdown in the aftermath of the Valentine's Day storm. Read More

Read the article at Brandweek.

Digital Pulp Launches New Bausch & Lomb Website
February 2007

New York, NY and Rochester, NY - As part of Bausch & Lomb's new marketing efforts for it ReNu® Contact Lens Solution, Digital Pulp launched a new site leveraging audio and video interactive components to drive customers to an offer helping increase sales of ReNu® and growing Bausch's customer database. Read More

Visit the new site at www.ReNuCares.com.

Gene Lewis hosts a panel discussion at the Magazine Publishers of America on February 14, 2006
February 2007

Gene Lewis, Dir. of Web & Technology Development, to host a panel discussion at the Magazine Publishers of America in New York on the morning of February 14, 2006. Panelists include Christy Tanner, TV Guide's Director of Online Marketing, Online Editor for New York Magazine Ben Williams, and Douglas Harbrecht, New Media Editorial Director of the Kiplinger Washington Editors. Click for more information and to register on the MPA's site.

Digital Pulp Relaunches British Medical Journal
January 2007

New York, NY and London, England - After being selected to handle the British Medical Journal's facelift, the newly revised site launched in mid-January. Read More

Visit the new site at www.bmj.com.

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